Securosis

Research

Stealth Photography

This is an off topic post. Most people don’t think of me as a photographer, but it’s true, I am. Not a good one, mind you, but a photographer. I take a lot of photos. Some days I take hundreds, and they all pretty much look the same. Crappy. Nor am I interested in any of the photos I take, rather I delete them from the camera as soon as possible. I don’t even own a camera; rather I borrow my wife’s cheap Canon with the broken auto-cover lens cap, and I take that little battery sucking clunker with me every few days, taking photos all over Phoenix. Some days it even puts my personal safety in jeopardy, but I do it, and I have gotten very stealthy at it. I am a Stealth Photographer. What I photograph is ‘distressed’ properties. Hundreds of them every month. In good neighborhoods and bad, but mostly bad. I drive through some streets where every third house is vacant or abandoned; foreclosed upon and bank owned in many cases, but often the bank simply has not had the time to process the paperwork. There are so many foreclosures that the banks cannot keep up, and values are dropping fast enough that the banks have trouble understanding what the real market value might be. So in order to assess value, in Phoenix it has become customary for banks to contract with real estate brokers to offer an opinion of value on a property. This is all part of what is called a Broker Price Opinion, or BPO for short. Think of it as “appraisal lite”. And as my wife is a real estate broker, she gets a lot of these requests to gauge relative market value. Wanting to help my wife out as much as possible, I take part in this effort by driving past the homes and taking photos of homes the banks are interested in. And when you are in a place where the neighbors are not so neighborly, you learn some tricks for not attracting attention. Especially in the late afternoon when there are 10-20 people hanging around, drinking beer, waiting for the Sherriff to come and evict them. This is not a real Kodak moment. You will get lots of unwanted attention if you are blatant about it and walk up and start shooting pictures of someone’s house. Best case scenario they throw a bottle at you, but it goes downhill from there quickly. So this is how I became a Stealth Photographer. I am a master with the tiny silver camera, sitting it on the top of the door of the silver car and surreptitiously taking my shots. How to hold the camera by the rear view mirror but pointing out the side window so it looks like I am adjusting the mirror. I have learned how to drive just fast enough not to attract attention, but slow enough so the autofocus works. I have learned how to set the camera on the roof with left hand, shooting across the roof of the car. My favorite maneuver is the ‘Look left, shoot right’ because it does not look like you are taking a picture if you are not looking at the property. Front, both sides, street, address and anything else the bank wants, so there are usually two passes to be made. There is a lot to be said about body language, when to make eye contact, and confidence in order to avoid confrontation for personal safety and security. I have done this often enough now that it is totally safe and seldom does anyone know what I am doing. Sometimes I go inside the homes to assess condition and provide interior shots. I count bedrooms, holes in the walls, determine if any appliances or air conditioning units still remain. Usually the appliances are gone, and occasionally the light fixtures, ceiling fans, light switches, garage door opener and everything else of value has disappeared. One home someone had even taken the granite counters. Whether it is a $30k farmer’s shack or a $2M dollar home in Scottsdale, the remains are remarkably consistent with old clothes, broken children’s toys, empty 1.75?s of vodka and beer bottles being what is left behind. For months now I have been hearing these ads on the radio about crime in Phoenix escalating. The Sherriff’s office attribute much of this to illegal immigration, with Mexican Mafia ‘Coyotes’ making a lot of money bringing people across the border, then dropping immigrants into abandon houses. The radio ads say if you suspect a home of being a ‘drop house’ for illegal immigrants to call the police. I had been ridiculing the ads as propaganda and not paying them much attention with immigration numbers were supposed to be way down in Arizona. Until this last week … when I walked into a drop house. That got my attention in a hurry! They thankfully left out the back door before I came in the front, leaving nothing save chicken wings, broken glass, beer and toiletries items. This could have been a very bad moment if the ‘Coyotes’ had still been inside. Believe me, this was a ‘threat model’ I had not considered, and blindly ignored some of the warnings right in front of my ears. So let’s just say I am now taking this very seriously and making some adjustments to my routine. Share:

Share:
Read Post

Totally Transparent Research is the embodiment of how we work at Securosis. It’s our core operating philosophy, our research policy, and a specific process. We initially developed it to help maintain objectivity while producing licensed research, but its benefits extend to all aspects of our business.

Going beyond Open Source Research, and a far cry from the traditional syndicated research model, we think it’s the best way to produce independent, objective, quality research.

Here’s how it works:

  • Content is developed ‘live’ on the blog. Primary research is generally released in pieces, as a series of posts, so we can digest and integrate feedback, making the end results much stronger than traditional “ivory tower” research.
  • Comments are enabled for posts. All comments are kept except for spam, personal insults of a clearly inflammatory nature, and completely off-topic content that distracts from the discussion. We welcome comments critical of the work, even if somewhat insulting to the authors. Really.
  • Anyone can comment, and no registration is required. Vendors or consultants with a relevant product or offering must properly identify themselves. While their comments won’t be deleted, the writer/moderator will “call out”, identify, and possibly ridicule vendors who fail to do so.
  • Vendors considering licensing the content are welcome to provide feedback, but it must be posted in the comments - just like everyone else. There is no back channel influence on the research findings or posts.
    Analysts must reply to comments and defend the research position, or agree to modify the content.
  • At the end of the post series, the analyst compiles the posts into a paper, presentation, or other delivery vehicle. Public comments/input factors into the research, where appropriate.
  • If the research is distributed as a paper, significant commenters/contributors are acknowledged in the opening of the report. If they did not post their real names, handles used for comments are listed. Commenters do not retain any rights to the report, but their contributions will be recognized.
  • All primary research will be released under a Creative Commons license. The current license is Non-Commercial, Attribution. The analyst, at their discretion, may add a Derivative Works or Share Alike condition.
  • Securosis primary research does not discuss specific vendors or specific products/offerings, unless used to provide context, contrast or to make a point (which is very very rare).
    Although quotes from published primary research (and published primary research only) may be used in press releases, said quotes may never mention a specific vendor, even if the vendor is mentioned in the source report. Securosis must approve any quote to appear in any vendor marketing collateral.
  • Final primary research will be posted on the blog with open comments.
  • Research will be updated periodically to reflect market realities, based on the discretion of the primary analyst. Updated research will be dated and given a version number.
    For research that cannot be developed using this model, such as complex principles or models that are unsuited for a series of blog posts, the content will be chunked up and posted at or before release of the paper to solicit public feedback, and provide an open venue for comments and criticisms.
  • In rare cases Securosis may write papers outside of the primary research agenda, but only if the end result can be non-biased and valuable to the user community to supplement industry-wide efforts or advances. A “Radically Transparent Research” process will be followed in developing these papers, where absolutely all materials are public at all stages of development, including communications (email, call notes).
    Only the free primary research released on our site can be licensed. We will not accept licensing fees on research we charge users to access.
  • All licensed research will be clearly labeled with the licensees. No licensed research will be released without indicating the sources of licensing fees. Again, there will be no back channel influence. We’re open and transparent about our revenue sources.

In essence, we develop all of our research out in the open, and not only seek public comments, but keep those comments indefinitely as a record of the research creation process. If you believe we are biased or not doing our homework, you can call us out on it and it will be there in the record. Our philosophy involves cracking open the research process, and using our readers to eliminate bias and enhance the quality of the work.

On the back end, here’s how we handle this approach with licensees:

  • Licensees may propose paper topics. The topic may be accepted if it is consistent with the Securosis research agenda and goals, but only if it can be covered without bias and will be valuable to the end user community.
  • Analysts produce research according to their own research agendas, and may offer licensing under the same objectivity requirements.
  • The potential licensee will be provided an outline of our research positions and the potential research product so they can determine if it is likely to meet their objectives.
  • Once the licensee agrees, development of the primary research content begins, following the Totally Transparent Research process as outlined above. At this point, there is no money exchanged.
  • Upon completion of the paper, the licensee will receive a release candidate to determine whether the final result still meets their needs.
  • If the content does not meet their needs, the licensee is not required to pay, and the research will be released without licensing or with alternate licensees.
  • Licensees may host and reuse the content for the length of the license (typically one year). This includes placing the content behind a registration process, posting on white paper networks, or translation into other languages. The research will always be hosted at Securosis for free without registration.

Here is the language we currently place in our research project agreements:

Content will be created independently of LICENSEE with no obligations for payment. Once content is complete, LICENSEE will have a 3 day review period to determine if the content meets corporate objectives. If the content is unsuitable, LICENSEE will not be obligated for any payment and Securosis is free to distribute the whitepaper without branding or with alternate licensees, and will not complete any associated webcasts for the declining LICENSEE. Content licensing, webcasts and payment are contingent on the content being acceptable to LICENSEE. This maintains objectivity while limiting the risk to LICENSEE. Securosis maintains all rights to the content and to include Securosis branding in addition to any licensee branding.

Even this process itself is open to criticism. If you have questions or comments, you can email us or comment on the blog.