When I first started the Securosis blog back in 2006 I didn’t really know what to expect. I already had access to a publishing platform (Gartner), and figured blogging would let me talk about the sorts of things that didn’t really fit my day job.
What I didn’t expect, what totally stunned me, was the incredible value of participating in a robust community holding intense debates, in the open, on the permanent record. Debates of the written word, which to be cogent in any meaningful way take at least a little time to cobble together and spell check. I realized that the true value of blogging isn’t that anyone could publish anything, but the inter-blog community that develops as we cross-link and cross comment.
It’s how Mike Rothman and I went from merely nodding acquaintances at various social functions, to full business partners. I met Chris Hoff when I blogged I was rolling through his home town, and he then took me out to dinner. Since then we’ve paired up for 2 years of top rated sessions at the RSA Conference, and become good friends. Martin McKeay went from some dude I’d never heard of to another close friend, with whom I now podcast on a weekly basis. And those three are just the tip of the list.
Blogging also opened my world in ways I could never have anticipated. This open dialog fundamentally changed opinions and positions by exposing me to a wider community. Gartner was great, but very insular. I talked with other Gartner analysts, Gartner customers, and vendors… all a self-selecting community. With blogging, I found myself talking with everyone from CEOs to high school students.
At least I used to, because I feel like that community, that experience, is gone.
The community of interlinked blogs that made such an impact on me seems to be missing. Sure, we have the Security Blogger’s Network and the Meetup at RSA, but as I go through my daily reading and writing, it’s clear that we aren’t interacting at nearly the level of even 2 years ago. Fewer big debates, fewer comments (generally), and fewer discussions on the open record.
I’m not the only one feeling the loss. Every Tuesday and Thursday we try to compile the best of the security web for the Securosis Incite and Friday Summary, and the pickings have been slim for a while now. There are only so many times we can link back to Gunnar, Bejtlich, or the New School. Heck, when we post the FireStarter on Monday, our goal isn’t to get comments on our site (although we like that), but to spur debate and discussion on everyone else’s sites.
As you can tell by the title, I think Twitter is a major factor. Our multi-post debates are now compressed into 140 characters. Not that I dislike Twitter – I love it (maybe too much), but while it can replace a post that merely links to a URL, it can’t replace the longer dialog or discussions of blogging. I’m too lazy to run the numbers, but I’ve noticed a definite reduction in comments on our blog and blogging in general as Twitter rises in popularity. I’ve had people flat-out tell me they’ve given up on blogging to focus on Twitter. Correlation isn’t causation, and the plural of anecdote isn’t data, but anyone who was on the scene a few years ago easily sees the change.
When I brought this up in our internal chat room, Chris Pepper said:
It’s a good point that if you have a complicated thought, it’s probably better to stew on it and build a post than to type whatever you can fit in 140 characters, hit
Return, then sigh with relief that you don’t have to think about it any more.
Please come back. I miss you.